Let’s Do London
29 March 2021
London and Partners, an agency that promotes London as a leading world city, has created a Let’s Do London campaign aimed at local, regional, and national visitors, which is a precursor to a wider campaign later in the year. This campaign messages out that London is open, safe, and ready to welcome visitors and that it is a great time to visit and take advantage of exploring with less crowding. The campaign is accessible to all and can be run through brands/corporates own marketing channels and paid media campaigns.
BakerStreetQ sits on two subgroups of the Mayor’s London Recovery Board: The London Tourism Recovery Board (LTRB) focused on the tourism and hospitality industries and supporting the safe return of visitors to London. The London Workplace Recovery Board focused on the safe return of the office sector.
We will be sharing more about the Do London campaign in next week’s newsletter and will continue to share insights from these meetings. If you would like the toolkit for the Let’s Do London campaign please contact firstname.lastname@example.org.